We help banks and credit unions raise retail deposits efficiently and cost-effectively by connecting them digitally with consumers nationwide and delivering the full deposit value chain. We enable distribution partners to easily expand their services by offering third-party bank deposits directly through their front-end to their customers while retaining the customer relationship. With our proprietary direct-to-consumer channel, we provide savers across America with access to a suite of savings products from our network of financial institutions through the convenience of a single account that can be set up in minutes.
Benefits for banks and credit unions
Our platform acts as a digital solution for raising retail deposits.
What are the benefits for banks and credit unions?
Raisin’s efficient digital platform for raising retail deposits enables U.S. banks and credit unions to expand their reach and source deposits from savers nationwide. We offer a flexible funding solution, allowing these institutions to actively manage deposit volumes and terms to optimize their balance sheets. Our platform delivers the full deposit value chain – from marketing and KYC/AML to reporting and customer service — reducing partners’ “brick and mortar” and other administrative costs.
How are we different from other funding providers?
Deposits are sourced nationally from consumers through diverse alternative channels and marketing campaigns. This also allows our partners to price deposits without the risk of cannibalizing their own funding base and test new products.
Where do the deposits come from?
Primarily, deposits come through our own consumer-facing online marketplace and savings platform, raisin.com, and the connected ecosystems of our distribution partners. We are continually adding partners to enhance the diversity and reach of our distribution network.
Benefits for distribution partners
Our technology delivers a client-centric savings solution for our distribution partners. Our innovative platform allows you to offer your clients seamless access to an exclusive portfolio of banks and credit unions and their deposit products through a single account, while retaining the client relationship. Whether you are a RIA, wealth manager, fintech, wallet, bank, or even a non-financial company that wants to offer your customers a diverse array of savings and deposit products, we can help you become a hub for all of your clients’ savings needs. Our platform enables you to deepen and broaden your customer relationships and increase your share of wallet. Join us and enhance your customer relationships by becoming a provider of attractive savings products.
We are SOC 2 certified
We invest in a variety of technologies to protect our customer’s data, privacy and transactions. These include multi-factor authentication, encryption, and web application firewall advanced internet protection technologies. We are a SOC 2 certified organization, which means we have met the requirements outlined by the American Institute of Certified Public Accountants (AICPA) to ensure that we have the controls in place to keep customers’ data secure and private.
Click to learn more about SOC 2 certificationRaisin Affiliate Program
Join the Raisin Affiliate Program. As a valued partner, you will have the opportunity to promote individual savings products offered by a network of banks and credit unions via the Raisin platform. For each account opened through your referral, a compensation of $75 or more depending on audience sizes and account volumes. Engage with Raisin and bridge your audience with reputable financial institutions.
Our U.S. Team
Whether you are a bank or credit union looking to raise deposits, or an organization that wants to offer its customers third-party deposit products, contact us to find out how you can benefit.
Cetin Duransoy, Chief Executive Officer
Cetin Duransoy brings over 20 years of experience, having served in senior positions at companies including Capital One and Visa. Before joining, Cetin served as president and chief operating officer for fast-growing fintech Fundbox where he was responsible for scaling and overseeing the company's growth.
View LinkedInBen McLaughlin, Chief Marketing Officer & President
Ben McLaughlin joined Raisin in 2019 to launch and scale its consumer business (previously known as SaveBetter) and currently serves as President & Chief Marketing Officer. Ben has served as an executive with well-known institutions in consumer banking, wealth management, and fintech such as Citigroup, Oppenheimer Funds, and RBC/City National Bank. Ben holds an undergraduate degree from the University of Toronto and an MBA from Fordham University.
View LinkedInShana Hennigan, Chief Business Officer
Shana Hennigan joined Raisin in 2020 and currently serves as its Chief Business Officer. With over 20 years of experience in the financial services industry, Shana has had senior roles at Bank of America Merrill Lynch, Promontory Interfinancial Network and Safened.
View LinkedInEmail: support.us@raisin.com
|Call: 844-994-EARN (3276) (Monday to Friday from 9:00 a.m. - 4:00 p.m. ET)
The Raisin name and logo are trademarks of Raisin GmbH. All other trademarks, logos, marks, and brand names are the property of their respective owners — used with permission.
© 2024 Raisin GmbH. All rights reserved.
*APY means Annual Percentage Yield. APY is accurate as of {todayDate}. Interest rate and APY may change after initial deposit. Minimum opening deposit is $1.00.
¹Based on $250,000 in FDIC or NCUA insurance coverage per insurable category of ownership at each partner bank or credit union on the Raisin platform (each a "Product Bank"), when aggregated with all other deposits held by you at such Product Bank and in the same insurable category. Deposits made through Raisin will be eligible to receive deposit insurance coverage from the FDIC or the NCUA (each a “Deposit Insurer”) in accordance with and up to the maximum amount permitted by law at each Product Bank. Customers may choose to deposit funds with identically registered accounts at different Product Banks on the Raisin platform to be eligible for Deposit Insurer coverage up to $10 million for individual accounts and $20 million for joint accounts when at least 40 Product Banks are utilized. Please be aware, however, that any deposits you have at a Product Bank, whether through the Raisin platform or outside the Raisin platform, that you may hold in the same capacity (such as in an individual capacity or joint capacity) count toward the applicable Deposit Insurer’s deposit insurance maximum amount, and any such amounts that you hold in the same capacity at a Product Bank that exceed the maximum insurance coverage by the applicable Deposit Insurer will not be insured. For more information on FDIC deposit insurance, please see: https://www.fdic.gov/deposit/covered/categories.html. For more information on the NCUA share insurance fund, please see: https://www.ncua.gov/support-services/share-insurance-fund. You are solely responsible for monitoring the amount of funds you have on deposit at each a Product Bank, whether through the Raisin platform or outside the Raisin platform, to confirm that the deposits you hold in the same capacity at each Product Bank do not exceed the maximum deposit insurance coverage provided by the applicable Deposit Insurer.
Customer funds are held in various custodial deposit accounts. Each customer authorizes the Custodial Bank to hold the customer’s funds in such accounts, in a custodial capacity, in order to effectuate the customer’s deposits to and withdrawals from the various bank and credit union products that the customer requests through Raisin.com. The Custodial Bank does not establish the terms of the bank or credit union products and provides no advice to customers about bank or credit union products offered through Raisin.com. Central Bank of Kansas City (CBKC), Member FDIC, d.b.a. Central Payments is the Service Bank. CBKC, Lewis & Clark Bank and Starion Bank, each Member FDIC, are the Custodial Banks.